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When people think of therapy, they often picture themselves talking to a counselor while lying on a couch in an office. While this type of talk therapy can be effective, some people prefer other methods. EMDR therapy in Paradise Valley, AZ, is an option for those dealing with trauma, anxiety, depression, and other issues. Though different from traditional modalities, many patients reshape their lives and reclaim their well-being with the help of EMDR therapist Christy Maxey. If you have difficulty expressing your thoughts and feelings verbally, EMDR therapy could be a helpful alternative.
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Healing That Helps You Get Unstuck

Every person grows and learns in different ways. To that point, every counselor or guide has their own techniques and exercises to help clients. Not every method is effective for everyone, but with the right guidance, you can defeat your inner demons and recapture your life. That's where Christy Maxey thrives.
Christy is a trauma EMDR coach dedicated to empowering people with the knowledge of true self-love. She aims to help men and women overcome negative self-talk and patterns and finally live the fulfilling life they deserve. Christy has a special focus on supporting women who experience anxiety, depression, lack of self-trust, people-pleasing, and feelings of inadequacy. Additionally, she's an expert in helping men who are navigating anger, stress, and relationship challenges.

If you have received help from therapists and life coaches in the past but find yourself falling back into the same patterns as before, know that you're not alone. The simple truth could be that whatever problem you were trying to face was left unresolved.
Essentially, you cut the top of the weed, but you didn't pull out the entire root. In a sense, you put a band-aid on a serious wound when you needed more comprehensive, specialized treatment. Unlike many life coaches, Christy Maxey aims to solve the root cause of your mental and physical symptoms. By addressing the cause of your issues, you can reclaim your life and move forward without the baggage you've carried for so long. Take it from us - it's an incredible feeling!
Some of the most common problems that Christy helps solve for patients include:
- Difficulty Dealing with the Emotional Content at the Center of Their Problems
- A Lack of Resistance to and Awareness of "What Is"
- Fear and Uncertainty About Making Changes
- Fear of Getting Compassionate Help and Guidance
- Believing False Narratives Associated with Past Traumas and Experiences
What is EMDR Therapy in Paradise Valley, AZ?

EMDR, which stands for Eye Movement Desensitization and Reprocessing, is a technique that assists people in recovering from the effects of distressing life experiences, such as emotional distress and symptoms.
Created by psychologist Dr. Francine Shapiro in 1987 as a treatment method for post-traumatic stress disorder, EMDR is an evidence-based treatment approach that provides both trauma-informed treatment and treatment protocol. Unlike traditional talk therapy, EMDR employs bilateral stimulation to replicate the Rapid Eye Movement (REM) phase of sleep. In fact, EMDR treatments have shown that the mind can heal from psychological trauma faster than traditional talk therapy.
Traumatic events often lead to negative beliefs and emotions, such as shame, anger, and sadness. EMDR enables your brain to reprocess such events, promoting healing, well-being, and positivity in patients.
If you're wondering whether or not EMDR treatment from Christy Maxey might be a good choice for you and your family, ask yourself these questions:
- Do You Feel Stuck in Your Life?
- Do You Find Yourself Stuck Feeling the Same Types of Fear, Sadness, or Anxiety?
- Have You Grown Accustomed to a Negative Inner Critic?
- Do You Feel Stuck with Feelings of Shame from Past Mistakes or Traumas?
- Are You Always Repeating the Same Patterns in Relationships? Too Nice, Too Accepting, Avoidant, Easy to Get Triggered, Etc.?
- Is Your Brain Full of Self-Doubt and Harmful Self-Talk?


How Does EMDR Therapy Work?

Once it's agreed that EMDR therapy is suitable for you, your initial sessions involve discussing your goals and enhancing your ability to cope with stress. In the following phases of EMDR therapy, you concentrate on a specific event or focus on a negative image, belief, emotion, or bodily sensation related to the event. You then focus on a positive belief indicating that the issue has been resolved.
While you're focused on the upsetting event, Christy begins sets of side-to-side eye movements, sounds, or taps. After each set, you are guided to observe what comes to mind. Shifts in insight or changes in images, feelings, or beliefs about the event may occur. It should be noted that you can stop therapy at any moment if necessary. The sets of eye movements, sounds, or taps will be repeated until distress caused by the event decreases. EMDR therapy can be used as a standalone treatment or in conjunction with other forms of therapy offered through the Maxx Method.
To help paint you a picture of how EMDR therapy works, think of it like a cast for a broken bone. Unlike other forms of therapy, however, EMDR can be more uncomfortable than traditional treatments. It's important to be ready for possible emotional exhaustion afterward. To cope, you can create a relaxing playlist and plan some activities to unwind. Once the sessions are finished, take some time to recharge and decompress.
Who Should Use EMDR Therapy in Paradise Valley, AZ?

EMDR therapy is something anyone can benefit from. It's not only reserved for people with extreme experiences or traumas. Even mild cases of anxiety and depression can be treated by a trained EMDR coach like Christy Maxey. When you remember something that reminds you of a bad experience, your body might react like it's in danger, even if it's not. This is a normal reaction, but if it keeps happening, it can make you feel really stressed out. With EMDR, you can heal and learn new ways to cope without having to talk about exactly what happened. This can help you feel better and live your life without over-worrying and ruminating on negativity.
If you're one of the many people who have experienced lackluster results from one or more EMDR sessions, it's crucial that you do not give up hope. In fact, many men and women come to Christy Maxey having had poor EMDR experiences. Thankfully, they soon realize how impactful and fulfilling the therapy can be for trauma. That's especially true when combined with other therapies like Inner Child Healing and Guided Visualization. Of course, EMDR therapy in Paradise Valley, AZ, isn't the best choice for every patient - after all, every person is different and responds to therapies in different ways.
To truly discover if EMDR therapy is the right choice for your mind and body, contact Christy ASAP to schedule your initial consultation. That way, you and Christy can get to know each other better and discover the best ways to promote long-term healing and well-being. With that said, patients choose EMDR treatments for many reasons. Some of the most common reasons for using EMDR therapy include the following:
- Panic Attacks and Anxiety
- PTSD (Post Traumatic Stress Syndrome)
- Eating Disorders like Bulimia, Anorexia, and More
- Trauma from Abuse and Violence
- Abusive or Violent Relationships
- Rest and Sleep Problems
- Social Anxiety
- Depression
- Childhood Trauma and Abuse
- Anger and Sadness
- Fear of Speaking in Public
- Betrayal and Grief

The Life-Changing Benefits of EMDR Therapy

Though EMDR therapy is more popular than ever, many people are still unaware of its benefits and how life-changing the therapy can be for people who are stuck. If that sounds like you, keep these benefits in mind as you continue to research this amazing therapy choice.

Triumph Over Trauma
Recovering from a traumatic experience can be extremely challenging, but EMDR therapy can provide a solution. Trauma can create triggers that make you feel like you're experiencing the event all over again. EMDR can help reorganize the thoughts, feelings, and experiences associated with the trauma so that you no longer feel controlled by it. While the effects of trauma may never completely disappear, EMDR can significantly reduce its impact on your life and enable you to live in the present without constantly reliving the past.

Enhance Your Mental Fortitude
Achieving personal growth involves accepting one's identity, building self-esteem, and understanding the internal narratives that shape our daily experiences. EMDR and guided therapeutic processing can help create a peaceful, efficient, and confident setting for individuals to accept their past and move forward. This therapeutic process empowers individuals, providing them with the strength and courage to confront any obstacle that impedes their well-being.

Reshape Your Life
During EMDR therapy sessions, traumatic events are broken down, enabling patients to gain a different perspective on negative events. This altered view can be as life-changing as the traumatic event itself, giving individuals greater control over how they adapt to the effects of trauma.

Overcome Circular Thinking
If you struggle with circular thinking patterns related to anxiety disorders, phobias, or generalized anxiety, EMDR therapy may be helpful. EMDR can assist you in overcoming these thought spirals by teaching you how to deal with your fears and worries without becoming overwhelmed by anxiety.

Understanding the Phases of EMDR Therapy in Paradise Valley, AZ

According to the EMDR Institute, there are eight phases in traditional EMDR treatment:
The EMDR Institute has identified eight phases of EMDR therapy. These are:
- History and Treatment Planning
- Preparation
- Assessment
- Desensitization
- Installation
- Body scan
- Closure
- Reevaluation

History and Treatment Planning
During the initial stage of Eye Movement Desensitization and Reprocessing (EMDR) therapy, Christy will conduct a comprehensive evaluation of your medical and emotional history and create a treatment plan. This stage involves discussing the particular issue that led you to seek therapy. You'll also identify behaviors and symptoms associated with the issues you're facing. Based on this information, Christy will develop a personalized treatment plan that outlines the goals to be addressed using EMDR therapy in Paradise Valley, AZ:
- The Traumas or Events Causing Issues
- Present-Day Problems and Traumas Causing Distress
- Healthy Behaviors and Skills Needed for Long-Term Well-Being

Preparation
During this phase, Christy will explain the theory of EMDR, how it is applied, and what you can expect during and after treatment. Christy will then teach you several techniques for relaxation so that you have the tools to calm down in the event of emotional disturbance.
One of the biggest goals of this first phase is to establish trust between you and your EMDR coach. While you don't have to go into great detail about disturbing memories, if you don't trust your therapist, you may not accurately report what is felt and what changes you are or aren't experiencing. If your goal is to please the therapist and say you feel better when you really aren't, no therapy in the world will resolve your trauma.

Assessment
In this phase, you will be prompted to access each target in a controlled manner so it can be effectively processed. Processing does not mean talking about it. From there, Christy identifies different parts of the target to be processed. The first step is for you to select a specific image or mental picture from the target event (identified during Phase One) that best represents the memory.
You then choose a positive statement that you would like to believe. The statement should have an internal sense of control, such as "I am valuable/lovable/a good person/in control" or "I can achieve success." In some cases, when the primary emotion is fear, such as after a natural disaster, the negative thought could be "I am in danger," and the positive thought could be "I am safe now." "I am in danger" is considered a negative thought because fear is no longer necessary, but it is still present in the nervous system. The positive thought should reflect what is appropriate in the present moment.
During this phase, you will also identify negative emotions like anger or fear and physical sensations that you associate with trauma.

Desensitization
This phase of EMDR therapy in Paradise Valley, AZ, hones in on the disturbing sensations and emotions associated with your trauma and the ways that you respond to it. In doing so, patients often resolve similar events as well. The goal of this phase is to use sounds, taps, or eye movements with shifting focus until your subjective disturbance levels are lowered.

Installation
The goal here is to concentrate on the positive belief that you have identified to replace your negative belief(s). For example, you may have suffered child abuse in your younger years and hold the negative belief that you are powerless. Christy will help strengthen and install positive cognitions that reinforce the fact that you are in control, not the negative thoughts and emotions keeping you stuck.

Body Scan
Research into EMDR sessions indicates that physical responses to unresolved thoughts are common. After your positive cognition is fortified and installed, Christy will ask that you bring the original target event to the forefront of your mind. If she notices any additional body tension, those physical sensations are reprocessed. If you do not have any body tension or symptoms present when your original target event is brought up, your EMDR session is considered successful.

Closure
Typical EMDR sessions end with closure and a debriefing on what you can expect between your current and subsequent EMDR sessions. If necessary, Christy will provide calming techniques that you can use outside of therapy. This part of the EMDR process ensures that you leave Christy's office feeling better than you did at the beginning of the session.

Reevaluation
This phase gives Christy insight into any other treatment plans that may be necessary for your healing and well-being. Like any type of sound therapy, reevaluation is critical in determining the success of your EMDR treatment over a period of time.
Reshape Your Life with EMDR Therapy from Christy Maxey

Regardless of the events and trauma keeping you stuck, EMDR might be a viable solution for reclaiming your life. Christy Maxey provides patients with the safe space needed to do so. If you're ready to let go of past or present traumas and reclaim your love of life, EMDR therapy could be the first step on your healing journey. Contact our office today to learn more about the Maxx Method, EMDR therapy in Paradise Valley, AZ, EMDR online, and how Christy Maxey can help you defeat the inner demons holding you back.
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Latest News in Paradise Valley, AZ
RED Development and Life Time coming to Paradise Valley Mall redevelopment
The Daily Independent at YourValley.nethttps://www.yourvalley.net/stories/red-development-and-life-time-coming-to-paradise-valley-mall-redevelopment,382468
RED Development, announced Life Time will join PV, the more than 100-acre redevelopment of the former Paradise Valley Mall, with of an athletic country club and luxury-for-lease residences slated to open in 2026.The planned 11-story Life Time Living Paradise Valley will include more than 300 luxury residential residences for lease that combine the country club with thoughtfully designed residences to inspire a holistically healthy lifestyle.Life Time Living will feature a mix of one- and two-bedroom and penthouse units ranging ...
RED Development, announced Life Time will join PV, the more than 100-acre redevelopment of the former Paradise Valley Mall, with of an athletic country club and luxury-for-lease residences slated to open in 2026.
The planned 11-story Life Time Living Paradise Valley will include more than 300 luxury residential residences for lease that combine the country club with thoughtfully designed residences to inspire a holistically healthy lifestyle.
Life Time Living will feature a mix of one- and two-bedroom and penthouse units ranging from 850 square feet to more than 2,100 square feet with a host of amenities, including work-from-home lounges; private dining rooms; private yoga/fitness studio, meditation area, outdoor deck with a pool, jacuzzi and cabanas; indoor/outdoor bar area; grilling stations; outdoor game areas; firepits; dog park; EV charging stations and covered parking. Residents will also have access to the concierge wellness programming, providing direct access to in-home resources and Life Time’s wellness professionals, including nutrition coaching with meal preparation and delivery.
PV will also be home to a 92,000-square-foot Life Time athletic country club, located steps away from the resort-style high-rise Life Time Living. Highlights include dedicated studios for group fitness, barre, cycling, pilates and yoga, a fitness floor with cardio and strength-based equipment for small group and personal training, outdoor pickleball courts, Kids Academy, LifeCafe and LifeSpa. A rooftop beach club, which connects to the Life Time Living rooftop pool, will create a hospitality deck totaling more than 1.5 acres.
“Bringing the state’s first Life Time Living, along with its athletic country club, to Paradise Valley is a proud moment for RED and marks a major milestone for PV in bringing luxury living and wellness to this market with a first-of-its-kind concept,” Mike Ebert, managing partner at RED, said in a press release. “From the beginning, we set out to build something original that would elevate the community to a whole new level, partnering with Life Time is a testament to that goal and a sign of the innovation Arizonans can expect at PV.”
The multi-phase, multi-year project will also contain a 3-plus acre central park and community gathering place situated amongst dining, entertainment and retail experiences. PV will eventually be home to more than 3,000 residences with Life Time anticipated to open during the 2026 phasing of the redevelopment.
“We are thrilled to work with RED in bringing Life Time to PV in this tremendous, game-changing development,” Parham Javaheri, chief property development officer and executive vice president at Life Time, said in a press release. “In addition to serving members and the surrounding area with our iconic athletic club experience, we cannot wait to debut Life Time Living at PV, all as part of one vibrant experience that embraces the ethos of our healthy way of life brand.”
For more information about PV, visit pvphx.com. For additional information about Life Time, visit lifetime.life.
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Madison Realty Capital Originates $585M Loan for $2B Paradise Valley Project
Brian Pascushttps://commercialobserver.com/2023/05/madison-realty-capital-originates-585m-loan-paradise-valley-project/
Five Star Development has secured a $585 million construction loan from Madison Realty Capital to complete what’s known as The Ritz-Carlton Paradise Valley, The Palmeraie, a $2 billion mixed-use, ultra-lu...
Five Star Development has secured a $585 million construction loan from Madison Realty Capital to complete what’s known as The Ritz-Carlton Paradise Valley, The Palmeraie, a $2 billion mixed-use, ultra-luxury retail, residential, hotel and dining development in Paradise Valley, Ariz.
Bryan Clark, managing director of JLL (JLL) Capital Markets, brokered the financing. Madison Realty Capital’s $585 million origination is anticipated to finish construction of the project, which is 80 percent completed and is expected to open this year.
SEE ALSO: Meyers Group Nabs $38M to Build Lake Worth Apartments
“Madison Realty Capital’s significant experience with branded hotel residences and deep understanding of the hospitality market sets their team apart,” Clark said in a statement. “We were pleased to work with them to deliver tailored financing for a hospitality and luxury retail project that will set a new standard in Paradise Valley.”
The Ritz-Carlton Paradise Valley, The Palmeraie is one of the most ambitious mixed-use undertakings initiated in the Paradise Valley region, which sits just outside Phoenix and Scottsdale. Covering more than 122 acres of land and incorporating more than 160,000 square feet of high-end, mixed-use space, the development is expected to redefine both the living and shopping experiences in the state’s wealthiest ZIP code.
The Palmeraie dining and shopping center is expected to incorporate more than 60 luxury boutiques into its 22 acres of retail and restaurant space, while the 215-room Ritz-Carlton Resort and Hotel will be supplemented by 80 single-level Ritz-Carlton residential villas and 32 single-family estate homes, which will be branded and serviced by Ritz-Carlton staff.
The residential Villas include private balconies, terraces with outdoor fireplaces, and floor-to-ceiling glass windows. The estate homes are adjacent to the Ritz-Carlton Hotel and Residences and within the property grounds, and span four different design styles, ranging from 8,468 square feet to 12,323 square feet.
Josh Zegen, managing principal and co-founder of Madison Realty Capital, described the project as “one of the most impressive undertakings of a luxury master-planned community on the West Coast,” and said that Five Star Development has pre-sold all 80 single-level residential Villas and nearly half of the 32 single-family estate homes.
“The Ritz-Carlton is one of the world’s most iconic luxury brands, and this development is catered for the affluent and desirable Scottsdale market, which is consistently ranked as one of the best places to live in the U.S,” Zegen said in a statement.
Five Star Development is a Scottsdale-based developer with projects across all CRE asset classes. Since its founding in 1978, the firm has developed more than 20 million square feet at a value of $1.2 billion, mainly across the Southwest and at the El Paso/Ciudad Juarez border region.
This is the second deal in the last week that Madison Realty Capital has announced together with Ritz-Carlton. The New York-based firm announced May 3 the origination of a $340 million construction loan for The Ritz-Carlton Residences, Palm Beach Gardens, a three-building residential project in Palm Beach Gardens, Fla., that includes 106 private residences and a private marina with 29 boat slips.
6 new tenants coming to Paradise Valley Mall redevelopment
Experience AZhttps://azbigmedia.com/lifestyle/6-new-tenants-coming-to-paradise-valley-mall-redevelopment/
Blanco Cocina + Cantina, which will be adjacent to PV’s 3-acre central park, will debut an expanded dinner experience along with an elevated bar program. (Rendering provided by J. Lauren PR & Marketing)RED Development today revealed six new tenants are opening at PV, the highly anticipated redevelopment of the fo...
Blanco Cocina + Cantina, which will be adjacent to PV’s 3-acre central park, will debut an expanded dinner experience along with an elevated bar program. (Rendering provided by J. Lauren PR & Marketing)
RED Development today revealed six new tenants are opening at PV, the highly anticipated redevelopment of the former Paradise Valley Mall, with an impressive roster ranging from restaurants, including two concepts by notable restaurateur Sam Fox, to global beauty retailers and services along with the expansion of local favorites opening in 2024.
READ MORE: 33 Arizona restaurants make Yelp’s Top 100 Places to Eat in the Southwest list
Fox Restaurant Concepts is opening two of its culinary hotspots, Blanco Cocina + Cantina and Flower Child, in summer 2024. Blanco, a lively and vibrant, Sonoran-style Mexican restaurant, will debut an expanded dinner experience featuring favorites such as tacos on house-made corn tortillas and crave-able cheese crisps perfect for sharing alongside new, delectable steak and seafood mains. The bar program will also be elevated, featuring cocktails and design elements inspired by Nashville-based sister concept, Pushing Daisies, Fox’s first-ever bar serving up one-of-a-kind margaritas and an extensive menu of agave-based spirits.
Blanco will be adjacent to PV’s 3-acre central park and community gathering place – primely located in the heart of the mixed-use Paradise Valley Mall redevelopment. Flower Child, a healthy fast-casual restaurant catering to all lifestyles from vegetarian and vegan to keto and paleo, will be situated nearby.
“Bringing Blanco and Flower Child to such an iconic location felt like a natural fit. With Blanco being the center beacon around the park, launching the restaurant’s new dining experience here was an opportunity we couldn’t miss,” said Fox, founder of Fox Restaurant Concepts. “It's an honor to be a part of this vibrant transformation and we can't wait to share our concepts with the community, we know both will become staples at PV.”
Sephora, the largest prestige beauty omni-retailer in the U.S., is also coming to PV. Since its debut in North America more than 20 years ago, Sephora has been a leading pioneer with a mission of creating an inviting beauty shopping experience offering thousands of products from more than 340 carefully curated brands. Joining the new tenant lineup is Aveda, the leading high-performance, plant-based hair and skin care brand, with Distinctive Salon Aveda. The full-service salon will offer services to women, men and children spanning across haircuts, styling, color, extensions and more that connect beauty, well-being and sustainability with powerful products rooted in nature.
Also opening next year is Wren House Brewing Co., offering finely crafted beer with Arizona roots. As one of the premier breweries in the state, Wren House is renowned for its quality and is a recipient of multiple awards from the Great American Beer Festival, including gold medals for its Hazy IPA, Spellbinder and Festbier German Lager. PV will mark its fourth location and first in north Phoenix. Frost Gelato, the Tucson-headquartered company serving classic and inventive flavors of handcrafted gelato and sorbet, is expanding with the opening of its fifth Valley location. Frost imports most of its raw ingredients from Italy and produces all its gelato and sorbet on site, fresh daily. Under the direction of Nazario Melchionda, the award-winning master gelato chef hailing from Bologna, Italy, Frost creates the most authentic Italian gelato in the state.
“The progress being made at PV is phenomenal and the upcoming phase one opening represents a significant milestone for Phoenix,” said Councilwoman Debra Stark. “This project will undoubtedly leave a positive impact on our local economy. PV is truly a testament to the strength and resiliency of our community, and I look forward to seeing the continued growth and prosperity it will bring.”
At more than 100 acres and situated in the heart of one of the oldest and most affluent neighborhoods in metro Phoenix, PV is expected to become one of the Southwest’s most monumental mixed-use developments. The multi-phase, multi-year project will feature a mecca of dining, entertainment and retail experiences along with a hotel. It will be surrounded by lush landscaping, linked open spaces and expansive walk and bike paths, giving live-work-play a new meaning with luxury residential complexes and office campuses with sought-after amenities, including a four-story office building complete with rooftop amenities such as a tenant lounge, training center and pickleball court.
Opening during the first phase of the massive redevelopment in 2024, the mixed-use development will be home to a 400-residence luxury apartment building, The Blake, by StreetLights Residential, Whole Foods Market and Harkins Ciné Grill™, a new dine-in luxury theatre concept. RED previously announced phase two at PV will see the debut of Life Time Living – a first for Arizona, the fully integrated concept consisting of an athletic country club and luxury-for-lease residences is slated to open in 2026.
“PV is not just about revitalizing the former Paradise Valley Mall, but creating a new destination that can be the core of the community,” said Mike Ebert, managing partner at RED. “Welcoming best-in-class tenants like Sam Fox’s Blanco and Flower Child, Sephora and Aveda along with local favorites Wren House Brewing and Frost Gelato brings us a step closer to shaping the space we envisioned that fundamentally fosters a sense of belonging and pride in the neighborhood.”
For more information about PV, the Paradise Valley Mall redevelopment and to stay updated on the latest announcements, visit pvphx.com.
$2B Paradise Valley development with Ritz-Carlton resort, Fendi homes takes big step forward
Corina Vanekhttps://www.azcentral.com/story/news/local/scottsdale/2023/05/13/2b-paradise-valley-ritz-carlton-fendi-development-gets-financing/70213993007/
The Ritz-Carlton Paradise Valley, part of a long-awaited $2 billion development that also will include Fendi-branded private homes and high-end retail and restaurants, is expected to open by the end of the year.Five Star Development, the developer of the Palmeraie, a 122-acre project, secured a $585 million loan to complete construction. The loan, originated by Madison Realty Capital, is the final financing needed for the development, the developer announced Friday.The project is about 80% built based on total ac...
The Ritz-Carlton Paradise Valley, part of a long-awaited $2 billion development that also will include Fendi-branded private homes and high-end retail and restaurants, is expected to open by the end of the year.
Five Star Development, the developer of the Palmeraie, a 122-acre project, secured a $585 million loan to complete construction. The loan, originated by Madison Realty Capital, is the final financing needed for the development, the developer announced Friday.
The project is about 80% built based on total acreage, a spokesperson for the developer said.
Portions of the development, located near Lincoln Drive and Scottsdale Road, are in Paradise Valley and in Scottsdale.
The 215-room resort is expected to open by the end of the year, but some pieces could be ready sooner.
The first group of Ritz-Carlton Villas, which are condominiums for sale in the development, is completed and soon will be ready for occupancy.
Best in USThese Arizona resorts are home to 4 of the best hotel bars and restaurants in the US
The development will include 80 single-story for-sale villas, which are fully sold, and 32 Ritz-Carlton branded “estate homes,” half of which are already sold.
A sales campaign will begin this fall for 52 luxury for-sale residences that are branded by Fendi, the Italian luxury fashion house. Those homes have not yet gone up for sale, a project spokesperson said.
The retail and restaurant pieces of the development are in design review with Paradise Valley and Scottsdale.
The portion of the development that is in Scottsdale is about 20 acres, according to documents submitted to the city. The first phase of the Scottsdale portion will include about 46,000 square feet of restaurants, 98,000 square feet of office space and about 133,000 square feet of shopping, according to city documents.
Massive new resortThe metro Phoenix resort delays opening, releases new images of amenities
A project spokesperson said no retail or restaurant brands have been announced yet for the space, but the area will include “ultra-luxury retail and dining.” The shopping district is planned to include open-air retail around a common green space.
The project, which has been in the works for years, was first approved in Paradise Valley in 2008. Plans were delayed by the Great Recession, and the project resurfaced in 2015. The project also was subject to a legal dispute between Five Star Development and the town about the costs of underground drainage and infrastructure on the site, further delaying progress.
Reach the reporter at cvanek@arizonarepublic.com. Follow her on Twitter @CorinaVanek.
Who is on Paradise Valley's Town Council? What to know
Sam Kmackhttps://www.azcentral.com/story/news/local/scottsdale/2023/02/27/who-is-on-paradise-valleys-town-council-what-to-know/69911146007/
Paradise Valley is a small community situated just northwest of Scottsdale where the town's 25,000 residents earn a median household income of more than $200,000, making it one of the wealthiest communities in the entire state.It's run by six Town Council members who serve staggered four-year terms, meaning half of the governing body goes up for reelection every two years. None of them gets paid for taking on the role, but they have big responsibilities to the upscale community ranging from crafting short-term rental re...
Paradise Valley is a small community situated just northwest of Scottsdale where the town's 25,000 residents earn a median household income of more than $200,000, making it one of the wealthiest communities in the entire state.
It's run by six Town Council members who serve staggered four-year terms, meaning half of the governing body goes up for reelection every two years. None of them gets paid for taking on the role, but they have big responsibilities to the upscale community ranging from crafting short-term rental regulations to keeping up with road maintenance.
Here's who runs what might be Arizona's swankiest town.
Vice Mayor Scott Moore
Moore is serving his second term on the Town Council, and previously held roles on both the town's Board of Adjustments and Planning Commission. He is an executive for a large real estate investment and development company called BET Investments, and has spent nearly four decades in that industry.
Moore's current council term will expire in 2024.
Mark Stanton
Stanton is the longest-serving member of Paradise Valley's Town Council, having served nearly a decade in the role so far. He is a public relations and marketing specialist who founded his own communications firm called Stanton & Associates, and also leads the Scottsdale Area Chamber of Commerce.
Stanton's term on the Town Council will end in 2024.
Julie Pace
Pace has served on the Town Council since 2018 and launched an unsuccessful bid for mayor in 2022. She has spent her 30-year career as a lawyer representing companies in employment, construction and workplace safety cases, and she has worked in investment and insurance sales management.
Pace will be eligible for reelection to the Town Council in 2024.
Ellen Andeen
Andeen first took her seat on the Paradise Valley Town Council in 2018 and is serving her second term in office. She spent 25 years in the banking industry with a focus on automotive companies. She also worked for Penske Automotive Group in Phoenix as an acquisition team leader.
Andeen's current Town Council term will expire in 2026.
Anna Thomasson
Thomasson is in her second term as a Town Council member and has also served as a member of the town's Board of Adjustments. She spent her nearly four-decade career in the corporate finance and human resources industry, during which she worked for the firm Towers Perrin/Towers Watson.
Thomasson's term on Paradise Valley's Town Council will end in 2026.
Christine Labelle
Labelle is Paradise Valley's newest Town Council member, having only been elected for the first time in 2022. She owns a real estate agency in Paradise Valley and is a member of the town’s Historical Advisory Committee.
Labelle will be eligible for a second term in 2026.
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